Marketing Help for Business Owners

Social Media Marketing Made Easy for Business Owners

What is the "#1 THING" You Can Do to Grow your Community on Social Media?

⤹Popular answers include getting on a trending platform or starting a podcast or a you tube channel⤸

Contrary to popular opinion, it is not the platform (tik-tok, instagram) or the type of content (podcast, video) that matters most!
Creating a Social Media Plan will give you the biggest bang for your bucks on social media!

Create Your Social Media Plan By Answering the Following↓

1. Your Goals: What are your goals and why are you in business?
2. Target Audience: Who are you trying to reach with your social media content?
3. Brand Identity: Who are you and why are you in business?
4. Success Metrics: How are you going to measure your social media marketing success?
5. Content Pillars: What are the core or major topics you will be posting about on social media?
6. Social Media Platform(s): Which social media platform(s) best match your brand, strengths and your target audience?
⤹Introducing The DIY (Do It Yourself) Social Media Plan for Growing Your Online Community⤸
THE TRUTH IS That Without A Plan↓
Putting Your Faith In a Social Platform Won't Grow Your Community
Your Best Effort at Creating Content Won't Make As Much Impact
First Things First → Start With A Social Media Plan
The DIY Social Media Plan for Growing Your Online Community Includes↓
Market Research → How to research your target audience and use that information to create content that helps your community grow
Content Calendar → How to create a content calendar that helps you build community in a consistent and reliable way
Content Marketing → How to post inspiring or helpful content that connects your brand with your online community